Ever since Miuccia Prada opted to drop Steven Meisel as Prada’s campaign photographer in 2016, our forum members have been a disappointed bunch. Not even numerous ads shot by Willy Vanderperre have sufficed. (Although David Sims proved to be a better fit.) Now that Raf Simons is co-creative director, things are shaping up for the Italian fashion house. Especially since Meisel is back behind the lens for Prada’s Holiday 2020 campaign. Freja Beha Erichsen, Mao Xiaoxing, Maty Fall, Merlijne Schorren and Rudolfs Valbergs were remotely snapped for the series of cinematic images based on an original short story written for the campaign by author Candice Carty-Williams.
The campaign couldn’t have come at a better time. “Meisel and Prada in black and white is never a miss. I love this. Puts all Willy’s campaigns to shame,” declared RaisinBoy.