In the press and across social networks, the subject of virtual fashion is becoming increasingly more popular. But are these non-physical clothes the future of fashion? And where exactly can you find them? To find answers, FashionUnited took a look at the latest collection of Amsterdam-based digital fashion house The Fabricant.
On its social networks on April 16, The Fabricant unveiled RenaiXance, its new limited-edition digital clothing collection in collaboration with digital sneaker studio RTFKT. The drop was launched on The Dematerialized, an online authentication marketplace created in 2020 by Karinna Nobbs and Marjorie Hernandez. The RenaiXance drop sold out in just ten minutes.
Prices for the collection, which could be bought using Ethereum (ETH) cryptocurrency, ranged from 0.1 ETH (about 325 euros) for jewellery to 5 ETH (about 16,294 euros) for a complete look and limited to one copy.
A pioneer in the newly-forming virtual fashion market, The Fabricant